Privacy Policy

Personal Information

Maheshwari Footwear is the brand owner of https://serien.in ("The Site"). SERIEN respects your privacy. This Privacy Policy explains how your personal data is collected and used by SERIEN on the Site.

As a visitor to the Site or customer, you are advised to read this Privacy Policy carefully. By accessing the services provided by the Site, you agree to the collection and use of your data by SERIEN as described in this Privacy Policy.

Services Overview

As part of the registration or order process on the Site, SERIEN may collect the following personally identifiable information about you:

• Full Name (First and Last Name)
• Email Address
• Mobile Phone Number and Contact Details
• Delivery/Shipping Address and Postal Code
• Demographic Information (such as age, gender, occupation, education, etc., if provided)
• Information about the pages on the Site you visit/access, links you click, number of times you access pages, and any browsing information

This information is used to provide services, process orders, improve user experience, and communicate updates about products and promotions.

How We Use Your Information

We use the information we collect to:

• Process and fulfill your orders
• Communicate with you about your orders and account
• Send you promotional materials and newsletters (with your consent)
• Improve our website and customer service
• Personalize your shopping experience
• Detect and prevent fraud
• Comply with legal obligations
• Analyze website usage and trends

How We Share Your Information

We may share your information with:

Service Providers

We work with third-party service providers who help us operate our business:

• Payment processors (UPI and online payment gateways)
• Shipping and logistics companies
• Email marketing platforms
• Analytics providers
• Customer service platforms

Legal Requirements

We may disclose your information if required by law or to protect our rights, property, or safety.

Data Security

We implement appropriate technical and organizational security measures to protect your personal information:

• Encryption of sensitive data in transit and at rest
• Secure Socket Layer (SSL) technology for transactions
• Regular security audits and updates
• Access controls and authentication measures
• Employee training on data protection

However, no method of transmission over the Internet is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

Your Privacy Rights

You have the following rights regarding your personal information:

• Access: Request a copy of the personal information we hold about you
• Correction: Request correction of inaccurate or incomplete information
• Deletion: Request deletion of your personal information
• Opt-out: Unsubscribe from marketing communications through "My Account" or customer service
• Data Portability: Request transfer of your data to another service

To exercise these rights, please contact us using the information provided below.

Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required by law. When we no longer need your information, we will securely delete or anonymize it.

Updates to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new policy on this page and updating the "Last updated" date. Your continued use of our website after changes constitutes acceptance of the updated policy.